UnityPoint Health

Director Patient Access and Digital Experience

Requisition ID
2025-166947
Category
Management
Location
US-IA-West Des Moines
Address
1776 West Lakes Pkwy
Affiliate
9010 System Services Administration
City
West Des Moines
Department
System Strategy
State
IA
FTE
1.0
FLSA
Exempt
Scheduled Hours/Shift
Days
Work Type (Portal Searching)
Full Time Benefits

Overview

Days, Full-time

Location: On-site in Des Moines, IA

 

This position leads a team of strategists dedicated to advancing UnityPoint Health’s strategy to provide exceptional experiences. The role is responsible for developing and building a coordinated, system-wide approach to care a differentiated level of accessibility, patient engagement, and a distinctively high level of access to services. Additionally, this leader drives efforts to enhance seamless and positive digital experiences. As a strategic thought leader, this individual ensures UnityPoint Health remains focused on creating more accessible, timely, and patient-centered care delivery models

Why UnityPoint Health?

At UnityPoint Health, you matter. We’re proud to be recognized as a Top 150 Place to Work in Healthcare by Becker's Healthcare several years in a row for our commitment to our team members.  

Our competitive Total Rewards program offers benefits options that align with your needs and priorities, no matter what life stage you’re in. Here are just a few:      

  • Expect paid time off, parental leave, 401K matching and an employee recognition program.   
  • Dental and health insurance, paid holidays, short and long-term disability and more. We even offer pet insurance for your four-legged family members.  
  • Early access to earned wages with Daily Pay, tuition reimbursement to help further your career and adoption assistance to help you grow your family.   

With a collective goal to champion a culture of belonging where everyone feels valued and respected, we honor the ways people are unique and embrace what brings us together.  

And, we believe equipping you with support and development opportunities is a vital part of delivering an exceptional employment experience. 

Find a fulfilling career and make a difference with UnityPoint Health.

Responsibilities

Patient Access and Experience

  • Design strategy and leads team of resources to implement, operationalize, and maintain digital communications utilizing digital platforms that contribute to a differentiated patient, provider, and community experience
  • Lead the MyUnityPoint (MyUP) operationalization, strategy, and review
  • Leads the strategy related to building out the ideal path to timely access to care and digital experiences
  • Builds and maintains the patient and consumer engagement strategy in partnership with key resources, such as marketing and revenue cycle
  • Leads access strategy, operationalization, and review of self-service scheduling tools in partnership with key resources, such as marketing and ambulatory operations
  • Partners with Virtual Care team on ambulatory virtual care execution.
  • Leads strategies leveraging technology and digital workflows to deliver a differentiated experience for UnityPoint Health patients and consumers.
  • Leads access and schedule optimization including evaluation and standardization of template structure, visit type standards, and digital accessibility initiatives.
  • Evaluates opportunities to optimize digital solutions as products mature within our environments and as industry change requires updated support from digital tools
  • Actively engages with operational leaders in two-way feedback sharing to continuously evaluate opportunities to improve care experience.
  • Collaborates with analytics to utilize data to drive decisioning for access initiatives and outcome reporting
  • Ensures support of system level strategies while ensuring strategies work cohesively to support the UnityPoint care experience

Strategy and Business Development

  • Partners with key leaders across Strategy and Business development to ensure patient access and digital engagement strategies reflect key experiential strategies
  • Ensure alignment with and support of service line strategies
  • Support and align with key provider leadership resources such as CMO, UPC President, and the Physician Governance Council to ensure Physician guidance and input is part of the decision making process

Talent Management

  • Directly Manages the Patient Access and Digital Experience team
  • Responsible for recruitment of top talent and meet program needs with a customer focused mentality.
  • Ensures all team members are oriented and properly trained.
  • Implements effective performance management and staff development processes.
  • Establishes effective mechanisms of communication with staff and key stakeholders to foster an environment of openness, trust and teamwork.
  • Assists in the annual budget process.
  • Analyzes and requests staff expenditures within budget parameters
  • Provide leadership and direction that ensures top of licensure duties for all team members.

Qualifications

Education:

  • Bachelor’s Degree

Experience: 

  • 5 years’ experience in healthcare

Licenses/Certifications:

  • Valid driver’s license when driving any vehicle for work-related reasons.

Knowledge/Skills/Abilities:

  • Must have strong team and project management skills with demonstrated responsibilities in project management.
  • Must have demonstrated experience as an excellent communicator and must exhibit excellent interpersonal skills.
  • Ability to take initiative and exercise independent judgment, decision making and problem solving expertise.
  • Needs to have the ability to work with technical/IT resources to help drive projects forward.
  • Ability to understand and apply guidelines, policies and procedures.

 

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